CREATIVE KIDS TOP Other Osaka Expo: PASONA NATUREVERSE

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2025.05.04
Osaka Expo: PASONA NATUREVERSE

"PASONA NATUREVERSE" was amazing! The cutting-edge technology—like the beating heart created from iPS cells and the future of medicine—the sophisticated presentation that brought it to life, and the exquisite collaboration with beloved national characters like Astro Boy and Black Jack. I thoroughly enjoyed it.

The highlight was the “NATUREVERSE Show.” Giant LED cubes floated, spun, and moved as if alive, creating an immersive experience that appealed to the senses—a prime example of how video displays have evolved into spatial installations and interactive experiences! I was told this was the first time in Japan that such a production using movable displays had been staged.It gave me the impression that this marked a turning point in the evolution of digital signage into a medium that allows people to experience a whole new world, and I could really feel the future.

Pasona’s NATUREVERSE, Yoichi Ochiai’s null2, Masaharu Kawamori’s ANIMA!, and so on,

There were several exhibits that showcased the fusion of space, mechatronics, and video, and I look forward to seeing how experiential design will evolve in the post-display era.

By the way, I hear that the spot Atom is pointing at while standing atop the ammonite-shaped structure is Awaji Island.

And the design of the Pasona Heartful cookie tin we received from everyone at Pasona who showed us around was lovely, too ^^


　

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  • Digital Picture Book Author

    Professor, Keio University; Ph.D. (Policy and Media)
    Director, B Lab
    Chairperson, Learning of Tomorrow (General Incorporated Association)
    Chairperson, CANVAS

    After graduating from the Faculty of Engineering at the University of Tokyo, he served as a visiting researcher at the MIT Media Lab before founding the NPO CANVAS and the Learning of Tomorrow Association, a General Incorporated Association, and assuming the role of representative. He serves as an outside director for Matsuya Co., Ltd., Fuji Media Holdings, Inc., and Digital Garage, Inc.
    He has served on various government committees, including the Information and Communications Council of the Ministry of Internal Affairs and Communications, as well as the NHK Central Broadcasting Program Council. He also serves as a director of the Digital Signage Consortium, among other roles. He holds a Ph.D. in Policy and Media.
    His publications include *Turning On Children’s Creativity!*, *What Are Smart Kids Doing on Their Smartphones?*, *The Forefront of Online Education in Japan: Considering Learning in the Post-COVID Era*,“What Is Programming Education? 45 Questions Parents Want to Know,” and “Declaration on Digital Education.” He has also provided supervision for numerous works, including “Ah, I See! Programming Education for Parents and Children Through Manga.”