CREATIVE KIDS TOP Uncategorized [Press Release] “A Day in the Market,” the wildly popular Filipino Digital Ehon app for children, is now available in Japanese!

Uncategorized

2016.04.21
[Press Release] “A Day in the Market,” the wildly popular Filipino Digital Ehon app for children, is now available in Japanese!

To Members of the Press
株式会社デジタルえほん

Thursday, April 21, 2016

The Japanese version of “A Day In The Market,” a globally popular Philippine Digital Ehon app for children, is now available!

いちばにおでかけ（A Day In The Market）

　Digital Ehon Co., Ltd. (Headquarters: Taito Ward, Tokyo; Representative Director: Nanako Ishido) has launched the Japanese version of the award-winning children’s digital picture book app “A Day In The Market” (original title: “A Day In The Market”) in Japan, developed in collaboration with Adarna House Inc. of the Philippines.The print picture book won the Best Reads award at the 1st National Children’s Book Award (2010), co-sponsored by the Philippine government, and the Digital Ehon has received numerous awards, including the Judges’ Special Award (Koji Ishikawa Award) at the 4th Digital Ehon Awards.
　“A Day at the Market” is the story of a little girl who goes shopping at a Philippine market for the first time with her mother. For the girl, the market is utterly fascinating. You can experience the lively Philippine market alongside her. Just like a picture book, you can read the story aloud; you can dress up the characters as if playing house; and you can play the musical instruments featured in the story.The interactive features—where the screen magically comes to life when you tap it—are a must-see. In addition to the story, there are music and cooking games, and this Digital Ehon, available in Japanese, English, and Filipino, is perfect for language learning. We hope you’ll enjoy “A Trip to the Market,” which packs the fun world of the Philippines into a single Digital Ehon.

Awards

Digital Ehon

  • Winner of the Special Jury Prize (Koji Ishikawa Award) (2015) / 4th Digital Ehon Awards
  • Best Book Apps (2013)/Kirkus Reviews
  • Best Apps for Teaching and Learning (2014)/AASL

Print Picture Books

  • 1st National Children’s Book Award Best Reads (2010)/The National Book Development Board (NBDB) & The Philippine Board on Books for Young People (PBBY)
いしかわこうじさん

Click here for the profile of picture book author Koji
Ishikawa

Recommended by picture book author Koji Ishikawa!

I first encountered “A Day In The Market” during the judging process for the Digital Ehon Award 2015, and it left a deep impression on me.
Above all, I thought the illustrations—with their soft lines and warm colors—were wonderful. I also sensed a high level of artistic sensibility in the way the images were brought to life so naturally.In scenes like the swaying interior of a shared bus or the bustling market, you can almost feel the vitality, atmosphere, and even the scents of the tropical country, the Philippines. Overall, while maintaining the beautiful, picture-book-like atmosphere, the app incorporates interactive elements through sound and movement, making it perfect for parents and children to enjoy together at a leisurely pace.
I’m very happy that the Japanese version of *A Day In The Market* has been released. I hope you’ll all enjoy it.

Picture Book Author Koji Ishikawa

■ Digital Ehon App Details

Title: “A Trip to the Market”
(Original Title: A Day In The Market)
Release Date: April 19, 2016
Price: 400 yen (tax included)
*Special launch price: 150 yen (through April 27, 2016)
App
Store
Google Play
Publisher: Adarna House Inc.
Digital Ehon Co., Ltd.
Requirements: iOS 6.0 or later. Compatible with iPhone, iPad, and iPod touch. Android 4.0 or later.

いちばにおでかけ（A Day In The Market）

Story

"A Day at the Market" is a story about a little girl going to the market for the first time with her mom. The market is full of charm.Cheerful shopkeepers and wonderful goods line the storefronts. Among them, the little girl finds her favorite item! What is her favorite item? Let’s read the story along with the girl! In addition to this fun story, you can also enjoy various games. We hope you enjoy it!

いちばにおでかけ（A Day In The Market）

いちばにおでかけ（A Day In The Market）

Features

Incorporating Children’s Ideas

“A Day at the Market” is a story created by and for children, with their input. We had over 100 schoolchildren try out the app and used their feedback and impressions about the story and illustrations to create this work.

Interactive Features

Immerse yourself in an interactive world made possible by digital technology. Tap the many friends and objects that appear in the story to see how they come to life. Enjoy watching children discover all the interactive features.

Sound and Visuals

The vibrant illustrations, exciting music, and surprising sound effects are a must-see.

Games

In addition to the story, you can enjoy lots of other activities, such as music and cooking games.

Languages

Available in three languages—Japanese, English, and Filipino—making it perfect for language learning.

Production and Copyright

Adarna House Inc. (Philippines), Digital Ehon Co., Ltd. (Japan)

Website

http://digitalehon.net/project/app/008/

■ Contact Information for the General Public and Media Inquiries Regarding This Matter

Digital Ehon Co., Ltd. (Contact: Masuda)

E-mail: info@digitalehon.net
株式会社デジタルえほん

Digital Ehon Co., Ltd.

Digital Ehon Co., Ltd. was established in 2011 as a company dedicated to the comprehensive production of content combining “children” and “digital technology.”
For the children of the 21st century, we are developing and promoting “Digital Ehon” that create
unprecedented forms of expression and communication. Our activities span a wide range, including the organization of the
International Digital Ehon Fair and the Digital Ehon Awards.

http://digitalehon.net


　

Profile


  • Digital Picture Book Author

    Professor, Keio University; Ph.D. (Policy and Media)
    Director, B Lab
    Chairperson, Learning of Tomorrow (General Incorporated Association)
    Chairperson, CANVAS

    After graduating from the Faculty of Engineering at the University of Tokyo, he served as a visiting researcher at the MIT Media Lab before founding the NPO CANVAS and the Learning of Tomorrow Association, a General Incorporated Association, and assuming the role of representative. He serves as an outside director for Matsuya Co., Ltd., Fuji Media Holdings, Inc., and Digital Garage, Inc.
    He has served on various government committees, including the Information and Communications Council of the Ministry of Internal Affairs and Communications, as well as the NHK Central Broadcasting Program Council. He also serves as a director of the Digital Signage Consortium, among other roles. He holds a Ph.D. in Policy and Media.
    His publications include *Turning On Children’s Creativity!*, *What Are Smart Kids Doing on Their Smartphones?*, *The Forefront of Online Education in Japan: Considering Learning in the Post-COVID Era*,“What Is Programming Education? 45 Questions Parents Want to Know,” and “Declaration on Digital Education.” He has also provided supervision for numerous works, including “Ah, I See! Programming Education for Parents and Children Through Manga.”